PPC Company In Delhi

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How can PPC Advertising Company Help your Business? 

 

Content marketing and SEO are great ways to attract visitors to your site, however, using these tactics may take a minimum of 3 months to show impressive results. Hence, if you are looking for ways to grow your business faster, then you might want to evaluate new digital marketing approaches. Yes, we are talking about PPC advertising. 

 In particular, the major benefit of PPC is that you can place your ad in front of people who are most likely to be interested in the products or services that you offer. With PPC, you pay a network every time a user clicks on your ad. No wonder it has become one of the most popular marketing tools in recent times. 

Reasons to give PPC advertising a try

 

A PPC advertising model is also referred to as Pay Per Click marketing, Search Engine Marketing or Paid Search. Let’s have a look at how PPC advertising can help your business grow. 

  1. PPC campaign is predictable

With a PPC campaign, you can always decide on a budget. The visitors depend on how much you spend. Hence, if you want to get exactly 5000 visitors, you can spend accordingly. 

  1. Faster results than SEO marketing

As mentioned earlier, using SEO marketing will take a minimum of 3 – 6 months to gain traction even if you are a professional marketer as opposed to PPC where you can drive potential visitors to your website in hours. 

  1. More time to improve your product

Once you gain comfort, it does not take much time to manage and run a PPC campaign. Once a campaign is set up and running profitably, you can focus on spending the rest of your time improving your product so that pay per click visitors convert. 

And when a PPC campaign is turned on, potential active buyers start visiting your website inquiring about your products. If you need to generate quick leads, it is a great way. The best PPC companies in Delhi can help you to boost sales for your business category. With their expertise, you can be assured of the best of services.

A well-thought-out PPC advertising can benefit a wide range of businesses. Google Ads have become an important part of the marketing budget for many businesses and industries owing to its several benefits. PPC is also done on various social media platforms like Instagram, LinkedIn, Facebook etc. 

Here we have listed down the examples of a few businesses that can benefit from PPC advertising. 

  • E-commerce companies
  • Education services
  • Luxury brands
  • Retail business
  • Sporting goods and apparel
  • Businesses with high customer lifetime value like colleges, doctors and other medical services

PPC can bring in more qualified leads for your business. By including the right keywords in your ad, you will show up in searches where your potential buyers are doing their search. 

The benefits of PPC for small business 

 

Today, many small businesses are confused about new marketing initiatives like PPC. They tend to be unsure whether it is a good option for them to consider or not. Research suggests that small businesses budget only 4% of their revenue for marketing initiatives. They tend to spend this money on SEO services, website development, email marketing etc with a hope to attract traffic to their site.   

However, in today’s competitive world, it is vital for business owners to find new customers and sustain loyal ones. PPC campaigns can easily help you connect with the target audience and the best part is you will only pay when a potential customer clicks on your ad. Check out the various benefits of PPC and decide for yourself whether it is the right marketing strategy for your business or not. 

  1. Fast results

PPC is perhaps the most efficient way to reach your audience in the fastest way possible. All you have to do is set up your ads and run them in your desired network. If you need the help of professionals to run your marketing campaign, you can reach out to the best PPC agency in Delhi such as BrandHype.  

  1. Reach your target audience

Unlike other forms of marketing, a PPC campaign allows you to choose when and where your ads will appear. You can precisely target your audience based on several factors like keywords, location, time, days, website, and device. As a small business, you can benefit from this level of flexibility that allows you to direct your ads to potential customers.  

  1. Flexible budget

Another advantage of PPC is that it has no budget constraints. You get to decide how much money you want to spend on your campaign. If PPC advertising is correctly managed, it can offer a high ROI to small businesses when compared to other forms of marketing tactics. 

  1. Measurable results

From the time you start your advertising campaign, you can measure everything related to it from costs, views, visits, clicks etc. 

But, of course, PPC advertising costs money. And regardless if you are a small business or a large one you would want to make sure that the money you spend on advertising is going to provide you the best ROI. For more information on how PPC benefits your business reach out to Brandhype, the best PPC company in Delhi. The team at Brandhype is an expert in generating relevant leads through pay-per-click techniques for any business!

Contact brandhype, the one-stop solution for all your PPC Services in Delhi
Email: sales@brandhype.in
Phone: +91 820-9607036
Establish a Powerful Digital Presence & Take your Business to the Next Level

Consult Now

PPC keyword research guide: How to conduct keyword research for your paid search campaigns

 

Keyword research for PPC is the first step in using PPC advertising to drive targeted traffic to your business website. The process of keyword research can be time-consuming, but it is also super important as your entire PPC campaign is primarily keyword-centered advertising. The catch here is that it requires a certain level of expertise to identify highly relevant keywords that connect with the target audience. 

Tips on choosing the right keywords for PPC advertising

 

Here are a few tips to help you choose right keywords for your PPC campaigns.

  1. Relevant 

The keywords we choose for your business are directly related to your business offerings. No one would want to be paying for the traffic generated that has literally no relation with your business. Hence, finding targeted keywords is important as it will lead to a higher PPC ads click rate and increased sales and profits. 

  1. Exhaustive 

By this, we mean that your keyword research should include not only the most popular searched terms. It should be mixed with long-tail keywords that are less common and more specific for your business. Additionally, such keywords are less expensive.

  1. Expansive 

If you only perform keyword research at the starting of your campaign, you’d probably be missing out on thousands of highly relevant keywords. Thus, we constantly update the keyword list for you to expand the campaign in order to drive more targeted traffic. 

A well-organized PPC campaign includes keywords that can be broadly categorized as follows: 

 

  1. Brand keywords: These are keywords containing your own brand name. Brand keywords tend to yield excellent benefits in terms of click-through rate (CTR) and conversion rate.
  1. Competitive keywords: The brand name of competitors who are offering similar products or services as yours are termed competitive keywords. It is a good idea to allocate a few of such keyword types as it allows you to get your brand name in the search list in front of people who are looking for your competitors’ products.  
  1. Low-intent keywords: These are keywords that don’t directly relate to your business offering. It is important to include such low intent keywords to expand your business reach and ultimately increase brand awareness. 
  1. Commercial keywords: High commercial intent keywords are the most valuable terms. in your PPC arsenal. They are search terms used by people who have made up the mind to buy something or are most likely to buy something you sell. Therefore, such keywords have the power to drive targeted traffic that ultimately converts to more sales. 

Though it is possible to perform PPC keyword research and manage paid search campaigns in-house, it is usually not a productive approach. Professional PPC strategists can help you deliver a custom PPC campaign to the most effective networks for your business. 

Now, read onto find out how Brandhype can help you grow your brand through pay-per-click marketing. 

How can we help you grow your brand through PPC advertising

 

The team of Brandhype understands the benefit of PPC and how it can help your business grow. We are a dedicated PPC agency in Delhi with years of experience in handling PPC projects. Each of the projects is assigned to an expert who contributes in selecting the right keywords, landing page selection, targeting audiences as per strategy and setting goals and tracking the campaign results. In brief, the process followed by our PPC consultant looks like this:

  • Product research
  • Keyword research
  • Ads creation
  • Bid strategy
  • Analytics and reporting
  • Campaign management
  • Conversion tracking
  • Remarketing  

If you wish to generate relevant leads for your business within the fastest possible timeline, PPC advertising is the best solution. With Brandhype, a leading search engine marketing company in Delhi, you can be assured of more leads and increased sales.

Our PPC advertising services

 

Brandhype is the best PPC company in Delhi. We recommend pay-per-click solutions as a part of digital marketing effort to get relevant brand visibility. Our PPC advertising services include but is not limited to:

  1. Search advertising

Search advertising is a cost-effective digital marketing strategy PPC through which you can build brand awareness. We place ads on various search engine results by which targeted traffic goes to your website. We will help you generate relevant leads and increase your sales through well thought paid search network advertising. 

  1. Display advertising

We create customer-centric advertising with images, texts etc to amplify your digital presence. Display advertising is a great way to introduce people to your brand without them waiting to inquire about your products or services. 

  1. Remarketing services

Remarketing is a great way to target those customers who have already visited your website or gone through your social media pages. The best PPC agencies in Delhi such as Brandhype are experts in creating robust remarketing strategies across various ad platforms. 

  1. Product listing advertisement 

Product listing ads are usually used by brands to bring awareness about their products or services amongst the target customers. Advertising more and more products along with the related information with our customized product listing ads can help you convert your leads into sales. 

  1. Mobile advertising 

We help you reach your target audience directly with the help of mobile advertising. Mobile ads can include anything from mobile website displays to video ads. Mobile advertising is a perfect way for a consumer world that spends a majority of their time scrolling through their phone. 

What makes Brandhype the best PPC agency in Delhi

 

Brandhype which is known to be the best PPC company in Delhi is famed for its dedicated professionals and extensive industry experience. We are committed to delivering high ROI through constant monitoring of the PPC campaign. Businesses from across industries prefer our experienced team to manage PPC campaigns. In addition, we also offer customized services according to the preferences of our clients. Our team after a complete understanding and analysis of your business comes up with the result-driven strategy. They work extremely hard to ensure that you reap maximum profits with our PPC services. 

Are you using pay-per-click advertising for your online business? If not, you should definitely give it a try. PPC advertising has become indispensable in the digital marketing industry. It is the best time to include it in your marketing plan if you wish to get your business discovered by a large audience onto the first page of search engine results. 

Want to generate more leads and sales for your business? If you think you are ready to get started, connect with our PPC strategist today! 

Contact brandhype, the one-stop solution for all your PPC Services in Delhi
Email: sales@brandhype.in
Phone: +91 820-9607036
Establish a Powerful Digital Presence & Take your Business to the Next Level

Consult Now

FAQs

 

  1. What is PPC?

Pay-per-click, or PPC, is a common advertising model of internet marketing. Advertisers place ads on search engines and have to pay a fee to have their website listed on the search engine result page. The advertisers pay only when any user clicks on the ad. 

  1. What are the popular social media advertising platforms for PPC?

Some of the popular platforms for social media PPC campaigns are:

  • Facebook
  • Youtube
  • Twitter
  • Instagram
  • LinkedIn
  1. What are the types of PPC?

The different types of PPC advertising to grow your business are: 

  • Paid search marketing
  • Display advertising
  • Retargeting PPC advertising
  • Social media advertising
  • Google shopping

Unlike other forms of marketing, PPC allows you to directly assess your ROI. 

  1. What process is followed to create effective PPC campaigns?

These steps can help you develop an advanced PPC campaign strategy:

  • Define your goals 
  • Target your audience
  • Product and keyword research
  • Optimize your landing pages
  • Create ads
  • Create relevant ad copies
  • Create bid strategy
  • Check and analyze the performance


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